“Please advise.” If you utilize this word on your e mail or place of job messages, likelihood is that the one who receives that message will really feel frustrated once they learn it. That’s the discovering in a up to date find out about through word game site WordFinder. The corporate mixed knowledge from Ahrefs and Google AdWords to seek out probably the most often used place of job words that really feel passive-aggressive to these listening to or studying them. “Please advise” got here out on the best of the checklist.
Situations fluctuate. But normally when you’ve got one thing tough to mention, it is wiser to simply say it, somewhat than use phraseology that others would possibly see as passive-aggressive and that might go away them feeling pissed off or indignant. It’s value testing all the checklist of passive-aggressive words (a part of a larger study on the use of slang). These are one of the maximum off-putting.
1. “Please advise.”
This word has a certain edge to it. It implies that you are looking ahead to knowledge or a solution to a query that the recipient must have already got equipped. If that’s the case, a greater means can be merely to mention that you wish to have or would really like a solution through a selected day or time.
If that isn’t the case and also you don’t seem to be tapping your foot impatiently looking ahead to data you must have already got, check out one thing friendlier like, “Let me know,” or “What do you assume?”
2. “Circling again.”
This is a word I see so much in emails from people who find themselves seeking to pitch me stuff, at the side of “simply following up,” which additionally made it onto WordFinder’s checklist of most-hated passive-aggressive words.
Here’s the item about circles. Once you get started going round them, you by no means come to the tip. So “circling again” means that the sender will stay sending follow-up messages, time and again, till they get a reaction. If that actually is your purpose, you must say so and provide an explanation for why. If no longer, make a choice other wording.
Admittedly, if you have not gotten a reaction from anyone, it is arduous to ship a follow-up message of any type with out sounding no less than somewhat passive-aggressive. At the similar time, follow-up messages may also be very efficient so that you do wish to ship them. I actually respect getting follow-up messages–I could have supposed to reply however forgot, or I could have overlooked seeing the unique message.
When I stick with up, I incessantly use the word, “for those who hadn’t noticed this.” That feels to me like a better option than “circling again.”
3. “Friendly reminder.”
There’s simply not anything pleasant about “pleasant reminder.” It’s a word maximum folks have noticed on letters once we fail to pay our expenses. Please do not ever use this word.
If it’s important to remind anyone of one thing, “please do not overlook” to do no matter it’s can be preferable. Or, merely state no matter it’s you wish to have. For instance, “I nonetheless have not gained your record. Can you get it to me through Tuesday?”
4. “Thanks upfront.”
I’ll confess that I infrequently use this word myself. It may also be at hand in case you are asking anyone to do one thing, you realize evidently that they’re going to do it, and you need to thank them for his or her help with no need to ship an entire different e mail.
That’s fantastic, however in some other circumstance, “thank you upfront” comes throughout as manipulative. It signifies that because you’re already thanking them, they are obligated to do what you asked. It’s even worse in case you are messaging anyone who would possibly no longer do what you requested and is below no legal responsibility to satisfy your request. If that is the case, do not thank the individual upfront. Instead, provide an explanation for why what you are asking is necessary, and inform them you can be thankful (and even owe them a choose) in the event that they do it.
These words are dangerous sufficient on their very own, however they are actually terrible should you mix them into the similar e mail. For example, “Circling again right here on my request from final week. This is a pleasant reminder that I nonetheless want that data from you. Please advise, and thank you upfront.” Those 3 sentences made me flinch, and I’m hoping they do the similar for you.
Whoever you are writing to, you need your verbal exchange to be pleasant and persuasive, no longer passive-aggressive and significant. Written verbal exchange already lacks the nuance and friendliness you’ll be able to put across in case you are talking to anyone in particular person. So it is sensible to steer clear of those passive-aggressive sounding words that make issues that a lot worse.
There’s a rising target market of Inc.com readers who obtain a day-to-day textual content from me with a self-care or motivational micro-challenge or tip. Often they textual content me again and we finish up in a dialog. (Want to be informed extra? Here’s (*4*)and a special invitation to an extended free trial.) Many are marketers or industry leaders and so they inform me how necessary transparent verbal exchange is to their corporations and careers. If that is true for you too, heading off those words is a smart position to begin.
Naver agrees to acquire fashion marketplace Poshmark for $1.2B
Naver, the South Korean seek massive, these days announced it plans to acquire secondhand attire marketplace Poshmark for $1.2 billion in money. The deal values publicly-traded Poshmark’s stocks at $17.90 — a fifteen% top class over these days’s remaining value — and the corporations be expecting it to shut by way of Q1 2023, matter to approval by way of Poshmark stockholders and “the satisfaction of certain other customary closing conditions.”
Assuming the transaction is going thru, Poshmark will develop into a standalone subsidiary of Naver led by way of CEO Manish Chandra and Poshmark’s present control crew. It’ll proceed to function underneath its current emblem, Naver says, and deal with its group of workers, consumer base and headquarters in Redwood City, California.
In a press unencumber, Naver and Poshmark lay out a number of arguments as to why the deal is sensible for each events. By obtaining Poshmark, Naver plans to mix the carrier’s rising social buying groceries platform, the place customers purchase and promote used attire, with its “technological prowess” and current communities, like the web discussion board Naver Café. As for Poshmark, it stands to have the benefit of Naver’s symbol popularity and seek applied sciences, which Naver says will permit the buying groceries platform to be offering new discovery and advice stories that permit customers in finding attire by way of looking colours, designs and fabrics and determine the place to in finding merchandise by way of scanning garments the usage of their smartphone cameras (a l. a. Google Lens).
Naver additionally touts its powerful ad-serving and bills infrastructure, averring that Poshmark will probably be in a position to leverage it to higher analyze gross sales statistics and serve global consumers. The long-term plan is to, with Naver’s backing, develop Poshmark’s trade into further advanced markets in Asia and somewhere else the place Naver has vital holdings — partially by way of integrating a few of Naver’s are living buying groceries services and products with the Poshmark platform. At the similar time, Poshmark will assist Naver to determine a more potent U.S. foothold inclusive of the stateside houses the tech massive already owns, like virtual comics portal Webtoon Entertainment and on-line tale platform Wattpad.
Naver confidently predicts the purchase may develop Poshmark’s annual income “beyond” 20% and save the corporate $30 million in annual run fee inside two years.
Poshmark CEO Manish Chandra mentioned in a press unencumber:
The alternative to sign up for forces with Naver — one of the most global’s main and maximum leading edge and a success web firms — is a testomony to the energy of our emblem, running model and what we’ve constructed over the past decade with our gifted crew and wonderful group. Our business continues to evolve at a speedy tempo, and we’re excited to proceed to lead the way forward for buying groceries by way of offering our group with an unheard of revel in this is easy, social, a laugh and sustainable. This is a extremely compelling alternative for our workers, who will have the benefit of being a part of a bigger, world group with shared values and complementary strengths. This transaction additionally delivers vital and quick price to our shareholders. Longer time period, as a part of Naver, we will be able to have the benefit of their monetary sources, vital generation functions and main presence throughout Asia to enlarge our platform, lift our product and consumer stories and input new and massive markets. I glance ahead to partnering with Naver as we take our corporate into its subsequent section of expansion.
Naver CEO Choi Soo-Yeon mentioned:
The aggregate will create the most powerful platform for powering communities and re-fashioning trade. Poshmark is the definitive emblem for fashion within the United States that gives a social community for purchasing and promoting attire. Naver’s main generation in seek, AI advice and e-commerce equipment will assist energy the following section of Poshmark’s world expansion. Poshmark is a herbal are compatible for our trade — our two firms proportion a not unusual set of values and imaginative and prescient round content material, group and empowerment. Bringing Naver and Poshmark in combination will instantly put us at the leading edge of making a brand new, socially accountable and sustainable buying groceries revel in designed round dealers of all sizes and pursuits — from particular person and influencer dealers to skilled dealers, manufacturers and uniqueness boutiques — and a big, unswerving and extremely engaged social group. We are excited to paintings intently with Manish and his gifted crew to create lasting price for all our stakeholders.
Poshmark’s go out comes over a decade after its founding in 2011. Chandra — along Tracy Sun, Gautam Golwala and Chetan Pungaliya — began the corporate in Chandra’s storage, investment it in part with the proceeds from the gross sales of Chandra’s earlier corporate, social buying groceries startup Kaboodle, to Hearst. Prior to its list at the Nasdaq at a valuation of over $3 billion, Poshmark raised greater than $160 million in undertaking capital from VC corporations together with Temasek, Menlo Ventures, GGV Capital and Mayfield.
Poshmark claims to have over 80 million registered customers. But regardless of that enormous possible customer base, the corporate has carried out unpredictably lately, reporting a lack of $44.4 million for 2021 after raking in a $25.2 million benefit in 2020.
Samsung Kicks Advanced-Chipmaking Race Into High Gear With Road Map
Samsung Electronics Co. unveiled objectives for making its maximum complex chips, detailing for the primary time how its manufacturing highway map would evaluate with that of Taiwan Semiconductor Manufacturing Co. of their intently watched generation race.
On Monday, Samsung’s contract chipmaking unit stated it could get started production chips at the 2-nanometer manufacturing procedure in 2025 and the 1.4-nanometer manufacturing procedure in 2027. That advances from its present 3-nanometer chip manufacturing that started in June and which the corporate referred to as an trade first.
3 Steps To Ensure You’re Telling a Brand Story That Sells
Opinions expressed through Entrepreneur members are their very own.
Your brand is extra than simply your services or products. It’s the tale you inform about your corporation — the why in the back of what you do. And with the ability to inform that tale persistently is very important to connecting along with your audience. But how do you get started?
1. Define your logo’s tale
First, you might want to outline what your brand story is. What are the values that power your corporation? What makes you other out of your competition? Your logo tale is the original narrative that encompasses the values and differentiating factors that power your corporation. It is very important to outline your logo tale early on to make use of it as a basis for all of your marketing efforts. There are a few key issues to bear in mind when defining your logo’s tale.
Focus at the values that power your corporation. What do you stand for? What is your project? Consider what makes you other out of your competition. What are your distinctive promoting issues? Answering those questions will mean you can craft an authentic and remarkable logo tale. Once you obviously perceive your tale, you will have to make sure that everybody to your corporate is united on messaging. Every touchpoint along with your consumers will have to mirror your logo tale, from the way you solution the telephone to the design of your web page.
The maximum necessary factor to keep in mind when looking to promote a product is to present it time to construct. Just since you are bored with speaking about it and promoting it does no longer imply your target market is. Most most likely, you haven’t mentioned it sufficient. Sell a tale, no longer simply a product. If you’ll attach along with your target market on an emotional level, they’ll be a lot more most likely to shop for from you. Talk about why you evolved the product, what wishes it fills and the way it has helped others. The extra non-public and relatable your tale is, the much more likely other people will pay attention and have an interest. So do not surrender too quickly — stay speaking about your product, and ultimately, you’ll in finding the appropriate individuals who wish to purchase it.
2. Sell your tale, no longer your services or products
After construction, once in a while sales nonetheless lag. You have a nice product, however nobody is purchasing it. You’ve talked for your family and friends about it, posted about it on social media, or even arrange a sales space at a industry display or trade tournament — however nonetheless, nobody is biting. The downside generally isn’t your product — it’s your means. You’re looking to promote a product when what you want to do is sell a story. Your possible consumers wish to see how your product will toughen their lives, no longer simply what it’s and does. So take a little time to consider the tale of your product. Why did you create it? What want does it fill? How will it make other people’s lives higher? Once you’ve gotten the tale instantly, get started telling it – and stay telling it time and again till other people get started listening. Only then will they begin purchasing.
3. Allow your tale to adapt
And in any case, do not be afraid to switch your tale as your corporation evolves. Pivoting is a commonplace trade technique, and it may be a useful method to regulate your corporation model as your corporate grows and evolves. However, it’s a must to distinguish between vital pivots and frivolous ones. A vital pivot is generally dictated through adjustments on the market or your corporate’s enlargement trajectory. For instance, it’s possible you’ll wish to pivot if you happen to lose market share to a competitor or enlarge into new markets.
In distinction, a frivolous pivot is generally needless and best provides further problems. A super instance is pivots pushed through the whims of the CEO or different executives within the C-suite. This may end up in your product providing and messaging inconsistency, complicated and alienating your customers. So when you find yourself taking into consideration a pivot, ask your self whether or not it is actually vital or whether or not you might be simply chasing the most recent development.
As you be informed extra about your consumers and what they are in search of, chances are you’ll in finding that your unique tale must be tweaked. The necessary factor is to stay trustworthy to the core of what makes you distinctive. By following those steps, you’ll get started construction a solid foundation for telling your logo’s tale and making sure that it is at all times constant.
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